It’s so easy to look at your ideal client and wonder if you’re in the right place to connect with her. The marketplace seems crowded and competition may look overwhelming. However, I want to encourage you to continue marketing to attract your most ideal client because there really is no time like the present to make it happen.
First of all, I want you to know that what you do is really unique, special and valuable. As a result, you can offer so many programs and services because your ideal client is waiting to receive what YOU have to offer, specifically. Furthermore, your true ideal client can only receive what she needs from you and you alone. How kewl is that?!
You also have a distinct opportunity to serve your most ideal clients because your assignment is clear: to serve only your most ideal clients. They’re waiting to connect with you. Isn’t it awesome to know there are SO many ideal clients that you’ve yet to meet?
One of my mentors, Simon T. Bailey, says it this way (and, I’m paraphrasing), “The fact that you’re here at this particular time in our history is proof that it is the right time for you to be in the marketplace serving your most ideal clients.” Think about that for a minute. Powerful, right?!
Finally, there are 7 Billion people on the planet of which 3 Billion are online! That means there is enough business for you and every other coach out there to connect with your most ideal client without ever experiencing true competition. That’s proof that there is an infinite and endless supply of your ideal clients.
Now, go out and connect with as many ideal clients as you like. They’re waiting on you!
Wendy Y Bailey
WendyY Bailey is often called a Force of Nature and a trendsetter in the coaching industry and for good reason. With more than 20 years of experience, she brings fearless innovation and bold strategy to entrepreneurial leaders, coaches, speakers, trainers, and consultants across the globe serving clients across the U.S., Canada, the UK, Spain, and Italy. Affectionately known as “WendyY” by clients, business associates, and colleagues, she’s also lovingly called “Auntie” or “Mama Coach” for her signature blend of Southern charm, fierce wisdom, and deep coaching insight. That special mix helps her clients double, triple, even quintuple their bottomline profits. WendyY is an internationally recognized thought leader, award-winning coach, two-time bestselling author, and sought-after business mentor.
